May 11, 2015

Lingerie for a Blue Monday

Lingerie for a blue Monday. Let's start with this blue vintage full slip by Opalaire. Currently offered by www.sweetvintagelingerie.com




Next is this stunning vintage blue nightgown offered by Dollhouse Bettie
  50s Vintage Luxite Baby Blue Smocked Lace Nightgown

 See Ya Tomorrow! xo

April 21, 2015

Frederick's of Hollywood Will Tease Us No More

Say it aint' so. Frederick's of Hollywood filing for bankruptcy. How very sad...Blame Victoria's Secret? However, whoever, it's a sad day. Frederick's of Hollywood set the standard in sleaze, and sexy lingerie.

You may enjoy my previous articles on Frederick's of Hollywood here and here
With fond memories of when I was around 12 years old, going to my girlfriend's house, and her Mom had her catalogs stacked up on the coffee table. We would take them, go in her room and pour over page after page giggling at the semi-nude figures under the sheer chiffon's of these glorious gowns.

I have heard of soldiers whose in the Army during the Korean War would subscribe to the catalog because the Army wouldn't allow subscriptions to what Lenny Bruce called "stroke books" - they wouldn't deliver them to the solders!

A bit of history about Frederick's of Hollywood.

In 1946 Frederick Mellinger started his mail order company for lingerie, leading up to owning 200 stores operating in the United States!

Returning from WWII in 1946, he brought with him the idea of selling a sensuous and sophisticated European style of lingerie to American women. When good girls wore white cotton panties, Frederick caused a hullabaloo with his raunchy black panties, bras, and nightgowns.

With only a limited success in New York, Mellinger moved to Hollywood a year later and renamed his company "Frederick's of Hollywood". His sexy lingerie was an instant smash with the Hollywood's film stars, complementing their glamorous lifestyle and image of the time.

Frederick's of Hollywood launched a constant stream of new and pioneering products, from the first padded bra in 1947 to the "Rising Star," the world's first push-up bra 1948.



March 24, 2015

Jantzen Was More Then Just Swim Bathing Suits!

In 1910, Portland Knitting Company began in downtown Portland, Oregon, with a few hand-knitting machines above a tiny retail store. Little did founders Carl Jantzen, Roy and John Zehntbauer know that they would achieve both fame and controversy as swimwear pioneers. Producing a wool suit for a rowing team they began offering "bathing suits" in their catalog. Knit on sweater cuff machines, the suits became popular with swimmers. The demand increased for those "Jantzens" and the company name was changed in 1918 to Jantzen Knitting Mills. The suits were made of 100% pure virgin wool. Matching stockings and stocking cap completed the costume of the day. Early advertisements guaranteed the famous rib-stitch "gives that wonderful fit".

Fast Forward...1940's

Business perked up in 1941 after Jantzen added sweaters, foundations (girdles) and active sportswear to its basic line. In December of that year, the attack on Pearl Harbor changed the economic picture through 1945. Production of civilian goods declined while military orders increased. Military items produced by Jantzen included sweaters, swim trunks, sleeping bags, gas masks carriers, and parachutes.With the war's end, the company stressed new styling by nationally known designers such as Louella Ballerino. Nylon was a preferred fabric. The bikini introduced in France in 1946, set the style for brevity in swimwear and became a worldwide fashion classic.

March 22, 2015

Sinful Sunday Brief History of Nylon Stockings

The Beginning


It all started in 1930. In an attempt to find a substitute for silk, .researchers for the DuPont Company studied chains of molecules called polymers. Pulling a heated rod from a beaker containing carbon-and alcohol-based molecules, they found the mixture stretched and, at room temperature, had a silky texture. This work culminated in the production of nylon marking the beginning era of synthetic fibers.

Nylon Stockings - 1939 New York World's Fair



Nylon was first used for fishing line, surgical sutures, and toothbrush bristles. DuPont touted its new fiber as being "as strong as steel, as fine as a spider's web," and first announced and demonstrated nylon and nylon stockings to the American public at the 1939 New York World's Fair.According to The Nylon Drama authors David Hounshell and John Kenly Smith, Charles Stine, vice president DuPont unveiled the world's first synthetic fiber not to a scientific society but to three thousand women's club members gathered at the site of the 1939 New York World's Fair for the New York Herald Tribune's Eighth Annual Forum on Current Problems. He spoke in a session entitled 'We Enter the World of Tomorrow' which was keyed to the theme of the forthcoming fair, the World of Tomorrow."

Full Scale Production of Nylon Stockings


First Nylon Plant DuPont built the first full-scale nylon plant in Seaford, Delaware, and began commercial production in late 1939. The company decided not to register nylon as a trademark, according to Dupont they, "choose to allow the word to enter the American vocabulary as a synonym for stockings, and from the time it went on sale to the general public in May 1940, nylon hosiery was a huge success: women lined up at stores across the country to obtain the precious goods."The first year on the market, DuPont sold 64 million pairs of stockings. That same year, nylon appeared in the movie, The Wizard of Oz, where it was used to create the tornado that carried Dorothy to the Emerald City.

Nylon Stocking & the War Effort




In 1942, nylon went to war in the form of parachutes and tents. Nylon stockings were the favorite gift of American soldiers to impress British women. Nylon stockings were scarce in America until the end of World War II, but then returned with a vengeance. Shoppers crowded stores, and one San Francisco store was forced to halt stocking sales when it was mobbed by 10,000 anxious shoppers.Today, nylon is still used in all types of apparel and is the second most used synthetic fiber in the United States.

See more http://inventors.about.com/od/nstartinventions/a/Nylon_Stockings.htm and courtesy of http://inventors.about.com/od/nstartinventions/a/Nylon_Stockings.htm

See Ya Tomorrow! xo

March 21, 2015

Lovable Lingerie

In 1926, Frank and Gussie Garson founded the Lovable Co., a maker of lingerie, mainly bras. Their son Dan Garson became company chairman after his service in World War II and Dan’s son, Frank II, joined the business later. In the almost 9 decades that this company was in business, it employed over 3,000 workers across the globe.
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